Services
(✦ ‿ ✦) Starter pack
What to find in the pack
1- Idea through visual & discussion
2 - Logo
3 - Color Palette
4 - Typography pairing
5 - Brand Pattern
6 - Brand Guideline Booklet
2 - Logo
3 - Color Palette
4 - Typography pairing
5 - Brand Pattern
6 - Brand Guideline Booklet
⋆˚✿˖° (Add-Ons)
Add-ons are available only for clients who have benefited or are benefiting
from the Starter Pack. These additional services ensure consistency
across all platforms, events, and in-store experiences.
from the Starter Pack. These additional services ensure consistency
across all platforms, events, and in-store experiences.
+ Logo Animation
+ Social Media Templates
+ Business Card (Printing available)
+ Email Signature
+ Packaging Design
+ UI Design (Web, App)
+ Printed Marketing Available
+ Video, Podcast Cover
+ Sub-branding
+ Social Media Templates
+ Business Card (Printing available)
+ Email Signature
+ Packaging Design
+ UI Design (Web, App)
+ Printed Marketing Available
+ Video, Podcast Cover
+ Sub-branding
Process
The branding or Rebranding process can take up to 4-6 weeks
with a total of 6 meetings in between.
with a total of 6 meetings in between.
.
Idea through visual & discussion
Series of questions will be asked to analyze
and understand the project’s essence.
and understand the project’s essence.
We’ll discuss the brand’s history, target audience,
mission, vision, brand personality, what makes your brand
stand out from your competitors and goals to lay a strong
foundation for the design process.
mission, vision, brand personality, what makes your brand
stand out from your competitors and goals to lay a strong
foundation for the design process.
This is where the hard work & the heart of the brand reside.
Ideation will be shown through a moodboard and keywords.
.
1/4 Brand Identity: Logo
The logo is the face of your brand, but brand identity
is the whole personality.
is the whole personality.
Primary Logo – The main, full-version logo
Secondary Logo – A simplified version of the primary logo,
often rearranged to fit different layouts
often rearranged to fit different layouts
Submark Logo – A minimal or compact version, often circular
or square, used for social media profiles, watermarks, or small spaces.
or square, used for social media profiles, watermarks, or small spaces.
Variations of the logo changed based on the company's needs
and dimensions often used by the company.
and dimensions often used by the company.
.
2/4 Brand Identity: Color Palette
A well-chosen color palette enhances brand recognition, consistency,
and emotional connection with your audience. It ensures your brand
stands out and communicates the right message everywhere it appears.
and emotional connection with your audience. It ensures your brand
stands out and communicates the right message everywhere it appears.
Providing HEX, RGB, and CMYK values for consistent
use across digital and print media.
use across digital and print media.
*Guidelines on how to combine and apply colours effectively.
.
3/4 Brand Identity: Typo Pairing
Primary Font (Display/Headline Font) – The main typeface used
for branding, often bold and distinctive.
for branding, often bold and distinctive.
Secondary Font (Body Text Font) – A complementary font
optimized for readability in paragraphs and smaller text.
optimized for readability in paragraphs and smaller text.
.
4/4 Brand Identity: Brand Patterns
Graphic Elements — Patterns — Background —Texture — Shapes
Brand pattern is a visual component that supports a brand’s identity
beyond the logo, helping to create a cohesive and recognizable
brand experience. These elements add personality, enhance storytelling,
and provide consistency across different touchpoints.
beyond the logo, helping to create a cohesive and recognizable
brand experience. These elements add personality, enhance storytelling,
and provide consistency across different touchpoints.
How to pair the services
Simulation 01
from a real client
(Cafe Mosa)
from a real client
(Cafe Mosa)
Client: "Hey, I need a brand identity for my coffee company. We import
our coffee beans from Colombia. We would need a packaging to sell our coffee."
our coffee beans from Colombia. We would need a packaging to sell our coffee."
Noonski Studio: "We suggest a Brand Identity starter pack with
the add-ons: Packaging design for the coffee beans."
the add-ons: Packaging design for the coffee beans."
.
Simulation 02
from a real client
(Play Productions)
from a real client
(Play Productions)
Client: "Hey, I need a brand identity for a production company called
Play Productions. I need a strong presence on my social platform
and a well-designed website.
Play Productions. I need a strong presence on my social platform
and a well-designed website.
Noonski Studio: "We suggest a Brand Identity starter pack with
the add-ons: UI design & Social Media Guideline.
the add-ons: UI design & Social Media Guideline.
.